A Fresh Perspective

So I just had to mention this because I was so impressed by it. Just the other day I watched a truly fascinating documentary, simply titled Helvetica. It is a story about the evolution of this pervasive typeface. The documentary examines Helvetiva’s origins and its implementation over the years as the standard font the world over, but more than that, it examines the way graphic design has changed over the past decades and how the technology has changed as well. Anyone that works in today’s design industry will find this a fresh perspective on how type influences our everyday lives, even when we don’t realize it. If you’re serious about graphic design, you should see this film. Find out more about this movie here.



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